Plunge
Plunge offers innovative cold plunges and saunas, focused on contrast therapy and preventative health.
About Plunge
Plunge originated in California in 2020 as a response to the limitations of the pandemic, driven by a mission to create a best-in-class cold plunge experience. Since then, the company has grown into a leader in the wellness space, expanding its lineup to include high-heat saunas and the next-generation Evolve series, reflecting a deep commitment to the science of contrast therapy.
Plunge’s rapid growth has been fueled by organic outreach to health and wellness influencers and was famously amplified by a successful appearance on Shark Tank. Today, the brand is defined by thoughtful engineering and the Evolve platform, which introduces quieter, more energy-efficient cooling technology validated by millions of user sessions.
With a dedicated mobile app for remote diagnostics and precise temperature control, Plunge products are assembled and manufactured in the USA. This commitment to quality supports a purpose-driven mission: to make preventative health and cold exposure mainstream. Owning a Plunge is more than an investment in a product—it is an entry point into a global community focused on resilience and peak performance.
Shop this brand
All cold plunges and tubs from Plunge
Connect with Plunge via social media
Follow Plunge on social media to stay up to date with new product releases and community updates directly from the brand.
Frequently asked questions
Plunge is headquartered in United States.
Yes, Plunge has one heater-enabled model out of the 8 listed.
- Plunge All-In Commercial Max — max 104 °F / 40 °C
Yes, 6 of Plunge's 8 listed models are stated as suitable for outdoor use.
- All-In Gen 2
- Plunge Pod
- Plunge Air
- Plunge Pod (without chiller)
- Plunge Air (without chiller)
- The Plunge
Yes, 2 of Plunge's 8 listed models are approved for commercial use.
- Plunge All-In Commercial Max
- Plunge All-In Commercial
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See how Plunge stacks up against other cold plunge brands side by side.
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